Create an Anti-Alcohol Concept Artwork with Photoshop

Add a mask to this layer and use a soft black brush to reduce the smoke intensity and make other details visible:

Step 18

I used Curves to darken this effect:

Apply masking on this Curves layer mask using a soft black brush with a very low opacity (10-15%):

Step 19

Extract the blood from its background then use the Lasso Tool (V) to choose a blood trail. Place it beside the model mouth and tweak it using the Warp Tool (Edit > Transform > Warp):

Step 20

Add a mask to this layer and use a soft black brush to blend the blood with the model lips corner and the blood on the ground:

Step 21

I used Curves to darken this blood:

Step 22

Create a Curves adjustment layer on the top of all layers to darken the whole scene:

On this layer mask use a soft black brush to erase the gate as we’ll be adding some light to it later:

Step 23

Use Color Balance to give the scene some magenta tone:

Step 24

I used a Photo Filter adjustment layer to add some cyan to the scene:

Step 25

Continue coloring the picture with a Color Fill layer (Layer > New Fill Layer > Solid Color):

Change the mode of this layer to Exclusion 40%:

Step 26

I used another Color Balance adjustment for this picture:

Step 27

I used a Vibrance adjustment to boost the color:

On this layer mask use a soft black brush with a very low opacity (20%) to reduce the redness on the model face:

Step 28

To reduce the redness more I used Hue/Saturation and change the Red settings only:

Step 29

Since this step we’ll take care of the gate and stair. On the top of all layers use the Lasso Tool to create a selection around the gate, set the feather for it to 70 (depends on your picture size):

Go to Layer >New Adjustment Layer > Channel Mixer:

Now on the Channel Mixer layer mask use a soft black brush to refine the red light, make it flow along the stair from the gate. Here is my result on the mask and on the picture:

Step 30

Apply the same technique on a new Curves adjustment layer as I wanted to brighten the red effect:

Step 31

Create a new layer on the top. Use a soft brush with the color #af696c to paint on the gate area. change the mode of this layer to Hard Light 100%:

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